As part of the BCcampus institutional grant, we secured matching funds to offer grants of up to $8500 CAD for projects which helped achieve Zero Textbook Cost. $25,500 in grants were awarded in total. You can read more about the other recipients on our blog.
What’s your name and position? What school(s) do you work for?
My name is Chad Flinn, and I’m an instructor in the School of Business at BCIT. Before moving into business education, I spent about 12 years teaching in the trades department, so much of how I approach teaching still comes from that applied, hands-on world.
That experience shapes how I think about curriculum. I tend to focus on practical learning that connects directly to what people will actually do in their careers.
Why did you decide to pursue a Zero Textbook Cost approach?
Part of it came from something I noticed when teaching both trades and business students. There really aren’t many learning resources written specifically for tradespeople who want to run a business.
Most business textbooks are built for traditional business degrees and spend a lot of time on theory or large corporate structures. That can be interesting, but it doesn’t always help someone who might be running a small contracting business, managing jobs, or working toward starting their own company.
On top of that, textbooks can be expensive. Trades professionals are already spending money on tools, certifications, and equipment.
The Zero Textbook Cost project gave me a chance to build something that actually fits the context of trades learners while also removing the cost barrier for students.
In a lot of ways, I was trying to create the kind of resource I always wished existed when I was teaching trades full time.
In a nutshell, could you describe your project?
The project focuses on compiling all of the learning resources from the course APP2CEO into a comprehensive Pressbook that students can access for free.
Over the years, I’ve developed a lot of material for the course, including short videos, podcasts, interactive H5P activities, reflection prompts, and practical examples that resonate with trades learners. Until now those resources have lived in different places.
This project brings everything together into one structured resource that supports the entire course.
It’s designed for both entrepreneurs and intrapreneurs. Some students may go on to start their own companies, while others will end up leading crews, managing projects, or taking on more responsibility within existing organizations.
The content is written in the vernacular of a trades business owner and focuses on the kinds of decisions people actually face in the field. Instead of deep organizational theory, the material covers topics such as pricing jobs, communicating with customers, managing projects, and building a sustainable business.
The goal is to give trades professionals practical business knowledge they can actually use.
How will the deliverable(s) from your project contribute to Zero Textbook Cost learning at BCIT?
Honestly, one of the big things is that there really isn’t a textbook for this type of course anywhere.
I’ve been teaching this course for about eight years now, and over time, I’ve collected a lot of resources, examples, and materials that work well with students. Up until now, those pieces have lived in different places.
This project lets me bring all of that together into a single resource that students can access easily, without having to buy a textbook.
Another thing that matters to me is that it’s something students can continue using after the course ends. If they start their own business or move into a leadership role later, they can return to it as a reference.
What advice would you give to a BCIT instructor considering adopting ZTC?
I’d say start small.
You don’t have to rebuild an entire course overnight. Even replacing one module or unit with open resources is a good first step.
The other thing is that ZTC can actually be a really creative opportunity. When you’re not tied to a textbook, you can shape the material in ways that make more sense for your students.
For applied programs, especially, that flexibility can make a big difference.
What impact do you hope your ZTC project will have on BCIT students?
The biggest thing I hope it does is make learning more accessible and more relevant.
Saving students money matters, but I’m also interested in helping them see how the material connects to the work they’re going to do in the real world.
A lot of trades professionals eventually end up running projects, supervising teams, or starting businesses. If this resource helps them feel more prepared for that side of their career, then it’s doing what it’s supposed to do.
